Shopify makes it easy to run a sale. But all the backend updates like price changes, tag swaps, collection tweaks, cleanup after launch usually require someone on your team to log in and make it happen.
And if you’re running multiple launches, seasonal rotations, or flash sales each month, that’s a lot of manual work that can lead to errors or delays.
In Part 5 of our What You Should Automate in Shopify series, we’re focusing on scheduled campaigns and store updates — the automations that help your store stay clean and timely without the late-night publish button.
Automations to schedule pricing and launch content
Planning your next campaign or product drop? These workflows help everything go live — and shut down — on time.
- Automatically unpublish a blog post on a certain date
- Post new product to Twitter using IFTTT
- Add a “low stock” tag to products
Automations to clean up after a campaign ends
Once a sale wraps or a launch winds down, automation makes sure your storefront doesn’t lag behind.
- Remove “new” tag after a period of time
- Archive products that have sold out
- Tag products when inventory drops below a threshold
Automations to coordinate internal updates during a launch
During a campaign, internal visibility is just as important as customer-facing changes. These workflows keep your team up to speed.
- Notify admins when an order has bundled products
- Daily report of variants that dropped below inventory threshold
- Automatically assign loyalty tags to customers after purchase
- Automatically tag customers by preferred currency
Automations to drive campaign engagement and loyalty
Campaigns aren’t just about timing — they’re about interaction. These workflows help you build experiences that engage customers and reward participation.
- Send a customer a discount code for hitting a purchase milestone
- Send a series of welcome emails to new customers
- Use AI to translate and send a custom welcome email
- Send an invoice for the remaining order balance
- Send a dropship order request to a specific vendor
Automations to monitor performance and protect revenue
After a campaign launches, automation can help you spot issues early — from payment problems to customer support needs.
- Alert admin for unpaid orders when customers place new orders
- Daily summary of expiring payment authorizations
- Cancel an order and email staff if the order risk level is high
- Tag high-risk orders and notify the finance team
- POS – customer question needs follow-up
Conclusion: campaign automation helps your store run on schedule
When your tags, prices, collections, and content update automatically — on the right day, at the right time — your store feels polished and dependable. And your team doesn’t have to worry about remembering what needs to go live (or come down) after hours.
Whether you’re launching once a quarter or running weekly offers, the right automations keep your campaigns sharp and your backend clean.
If you're looking for a Shopify workflow app that can schedule, clean up, and coordinate your campaign logic, Arigato Automation gives you the control to make it happen — no custom code, no last-minute updates.